Green cars are finally more desirable than black ones

Up until very recently, whether or not a car is "green" was less important to most British motorists than the actual colour of the paint. However, the most important factor was, and still is, price. BCA - the UK's largest used car seller, has provided proof that motorists are now making the connection between the two by discovering that there is a strong demand for hybrid/electric and LPG powered cars in the used car market. In fact they are selling well above the market price for their petrol and diesel counterparts.

4x4s on the other hand, have the worst depreciation value - especially soft roaders, which are no longer the only vehicle choice for those who argue that 4x4s give the driver a better view of the road. The latest research from Global Reviews reveals that 'fuel efficiency' is the most or second most important factor when buying a car. Source: www.globalreviews.co.uk

It would appear that rising fuel prices have succeeded in making motorists more environmentally friendly where successive transport policies have failed.
- British Car Auctions [Europe's number one car-auctions company].

Proof that "green" cars are a good investment

A used 1.4 Honda Civic Hybrid [similar to the car driven by Vicky Butler Henderson in the 2007 Eco-Rally] will currently fetch around £13,000 on the used-car market. A three-year-old Prius [similar to the Zipcar driven in the 2008 Eco-Rally] will still fetch nearly £8,000.

Five-year-old bi-fuel cars, i.e. Petrol/LPG, are currently selling for one-and-a-half times more than the guide price.

Green cars are safer than black ones

Small doesn't have to mean dangerous. See this 'one-take' video for proof. In actual paint terms, black, blue and silver may be the most popular colours for cars, but they're also the most dangerous. Brightly coloured cars provide more contrast against the surrounding road enviroment. Read source